Designing Exhibits to Support Trade Show Goals

A common misconception promoted by the exhibit industry is that your trade show exhibit’s main purpose is to “stop traffic on the show floor.” Once again we must examine the validity of this statement by looking through the filter of goals…. Read More

Booth Staff Boot Camp

As a B2B marketer, you know that you have to approach sales differently, your expo booth display can play important role focusing on the benefits of the product and the business.However, recent studies have shown that very few companies take the time to prepare their staff to effectively manage and execute the show they are …

Market Your Products Everywhere with Portable Trade Show Displays

In the business world, communicating to customers matters the most as it puts a direct effect on the marketing aspect of businesses. That is why marketing personnel use a lot of modern and innovative display tools to exhibit business information. Whether it is a promotional campaign or product launching event, they need a tool that …

5 things that you should know about trade show displays

Trade show displays are the best source of promoting and exhibiting commercial products as well as services at various trade shows, exhibitions and fairs, and they are explicitly designed to visually represent specific data and information from the company side. To attract customers to specific information and data, trade show displays depict bold graphic displays …