How to Cut Your Tradeshow Costs — Part 3

In this article, we share seven tips to save money during and after the tradeshow. To see money-saving tips on your tradeshow design and pre-show planning see Part 1 and Part 2 in the series. 1. Ship Smaller Packages to Your Hotel You’re going to forget something. It happens. However, shipping small packages to the show facility can increase …

How to Cut Your Tradeshow Costs — Part 2

In Part 1, we reviewed seven techniques to save on your tradeshow marketing. In Part 2, we’ll cover twelve techniques to cut your costs through careful pre-show planning. 1. Graphics, Literature, Promotional Products & Shipping The exhibit is the main attraction. Always will be. But there are other marketing and operational tasks to complete, such as literature, promotional …

How to Cut Your Trade Show Costs — Part 1

Tradeshows are one of the most important marketing investments companies make to promote their products. To maximize their tradeshow marketing ROI, it’s critical they do everything possible to manage costs. Fortunately, most companies can reduce their costs with a little planning, knowledge, and discipline. In Part 1, we’ll focus on saving money by optimizing your …