As a parent, you teach your children to share — share their toys, their candy, their whatever. Sharing used to be a cultural necessity in America. Not every farmer could afford a harvester, nor every homeowner the latest tools. So the farmers and neighbors would share. It made sense. Then we saw less of that… …
Explore how stretch banners offer versatility, easy setup, and durability, making them perfect for enhancing your trade show presence. Introduction Trade shows are all about grabbing attention fast. With limited space and a crowd of exhibitors, it’s not always easy to stand out. That’s where good visuals come in. From backdrop displays to …
Read More… “Discover Why Stretch Banners Shine at Trade Shows”
Discover solutions for stretch fabric banners that don’t fit properly. Enhance your trade show display with precise adjustments for a polished look. Introduction So you’ve unpacked your booth, pulled out your stretch fabric banners, and realize something’s off — they don’t fit the frame like they should. Maybe they’re sagging, stretched too tight, or seem …
Trade shows are bustling events full of opportunities, with businesses showcasing their products and services to a broad audience. They offer a chance to make a memorable impression, but this isn’t always easy. Any seasoned exhibitor will tell you it’s crucial to have well-thought-out displays to capture attention. A strong display can make the difference …
Read More… “5 Common Problems with Displays at a Trade Show and How to Solve Them”
The Event and Exhibition industry in North America is represented by an alphabet soup of organizations. Each focuses on a slice of the industry like show organizers, exhibit builders, or venue managers. There’s no one umbrella group. Sadly, with the exception of HCEA (which is strictly healthcare), there are no associations that represent exhibitors and …
Read More… “Trade Show and Event Associations, Resources, and Publications”
The proliferation of trade show display websites makes buying a portable display easy. Perhaps too easy. Many exhibitors, especially new ones, know little about display hardware. They see beautiful images of displays with great prices and the convenience of point and click. What arrives, however, may not match the pretty picture or the online description. …
Read More… “6 Mistakes To Avoid When Buying a Portable Display”
What to Look for in an LED Lightbox Stroll through any airport, mall, event, or trade show and you’ll see hundreds of colorful LED lightboxes in every shape and size. Over the past few years, most have switched to Backlit Tension Fabric SEG Graphics. The reasons are obvious. Not only is fabric more durable than …
Trade Show Exhibit Appointed Contractor Using an Exhibit Appointed Contractor We are often asked, “Why use a Trade Show Exhibitor Appointed Contractor (EAC)?” Perhaps we should start with some simple definitions. General Contractor (GC) vs Exhibitor Appointed Contractor (EAC) The official show contractor is typically known as the “General Contractor.” Exhibitor Appointed Contractors, on the …
Read More… “7 Tips to Working with an Exhibitor Appointed Contractor (EAC)”
You’re Nervous. That’s Understandable. Trade shows are like first dates, first meetings, or job interviews. Unless you have an ego like Donald Trump, these “firsts” scare the bejesus out of you. They should. No matter how well you prepare, the unknowns trump the knowns by a ratio of about 10,000 to 1. If you’ve ever …
Buying Effective Premium Incentives Premium incentives can be an effective trade show or event marketing tool when successfully linked to your company or product There are thousands of choices in incentive items, and the choices change all the time Rely on your exhibit consultant for advice about creative opportunities to use incentives as part of …
