How to Cut Your Tradeshow Costs — Part 2

In Part 1, we reviewed seven techniques to save on your tradeshow marketing. In Part 2, we’ll cover twelve techniques to cut your costs through careful pre-show planning. 1. Graphics, Literature, Promotional Products & Shipping The exhibit is the main attraction. Always will be. But there are other marketing and operational tasks to complete, such as literature, promotional …

The Invisible Exhibitor : What Your Exhibitors Aren’t Telling You (and Why That Matters for the Future of Your Show)

Exhibitors feel taken advantage of, rather than valued, and would choose other ways of attracting customers and marketing products if they could. Knowing what to look for and pay attention to regarding the exhibitor experience, and knowing how to address breakpoints in that experience, can have an effect on the long-term viability of a show….. …

Portable Trade Show Display

Portable display units or Portable Trade show displays are easy to set up display units that can transform a boring display into a spectacular exhibit. First Trade Show has some very creative and attractive trade show display units that help in creating an impressive impact on the target customer. There are many interesting designs such …